From Excel Spreadsheets to SaaS: Why You Should Digitize Fashion B2B Sales Management with BRANDTOSTORE

The “Old” Method: Limitations and Risks of Managing Sales with Excel

In the B2B fashion industry, many brands, showrooms, and agents still manage most of their commercial activities through Excel files, emails, and manual documents.

While this approach may seem “simple” and accessible, it exposes companies to numerous risks: data entry errors, outdated versions, data loss, sharing difficulties, and above all, fragmented management that slows down decision-making and hinders growth.

Common Issues with Excel:

• Orders that get “lost” among attachments or conflicting versions

• Manual price list updates prone to mistakes

• Complex and unintuitive data analysis

• Difficult and non-transparent collaboration between teams and agents

• Hard to track negotiation history and reorders

Why Switching to SaaS Is a Turning Point for Fashion B2B

The fashion sector's real leap forward comes through the digitalization of commercial processes.

Adopting a B2B SaaS fashion platform like BRANDTOSTORE means leaving behind manual and chaotic workflows for a structured, secure, and scalable solution.

Tangible Benefits of SaaS vs. Excel:

• Always up-to-date data, accessible online

• Real-time collaboration between brands, agents, and buyers

• Full traceability of every order, customer, and activity

• Automated workflows: fewer errors, more time for business growth

• Advanced analytics and reporting for faster, more strategic decisions

BRANDTOSTORE: The Platform That Transforms Fashion B2B Sales Management

BRANDTOSTORE was created to meet the real needs of those working in fashion wholesale.

The platform offers advanced digital tools to manage all commercial activities in one secure, intuitive environment—accessible from any device.

Key Features:

• Fashion B2B order management: input, approval, monitoring, and tracking—also on the go

• Digital showroom for fashion brands: engaging, professional collection presentations, price lists, and promotions

• Fashion order management system: centralized control of price lists, customers, terms, and availability

• CRM for fashion brands: advanced relationship management, customer history, follow-ups, tasks, and reminders

• Fashion ERP integration: native connection to BRANDTOSTORE’s proprietary open-source ERP—no data duplication risks

• B2B sales automation: digital workflows for agents, distributors, and the sales team

From Scattered Files to Full Process Control

With BRANDTOSTORE, every piece of information is centralized and up-to-date: orders, customers, catalogs, terms, and price lists are all managed in a single system—no more conflicting versions, lost attachments, or miscommunications between departments.

The result? Faster response times, greater control, and a smoother customer experience for buyers, agents, and distributors.

A SaaS Platform That Grows with Your Brand

Digitizing with BRANDTOSTORE isn’t an “all at once” transformation: the platform is modular and customizable, allowing you to start with the most urgent features and grow over time with your brand’s needs.

Whether you’re a start-up, emerging label, or structured company, BRANDTOSTORE adapts to your workflows and supports long-term growth.

Security, Backups, and Ongoing Support

Choosing a SaaS platform also means secure data, automatic backups, and protected access.

BRANDTOSTORE guarantees high service levels, ongoing training, and dedicated support at every stage—from the initial setup to everyday adoption by your entire team.

Conclusion: The Future of Fashion B2B Is Digital, Secure, and Centralized

The era of Excel files and endless emails is over. To compete in today’s global market, you need digital tools designed specifically for fashion B2B—tools that centralize processes, eliminate errors, and free up resources for growth.

BRANDTOSTORE is the SaaS platform guiding fashion brands into the future: simple, scalable, and ready to support every stage of your commercial strategy.

Want to see BRANDTOSTORE in action? Book a free demo now and discover how digital sales management can transform your business.