Chiara Ferragni is an Italian blogger, businesswoman, fashion designer, model and influencer.
The most powerful digital entrepreneur, Chiara Ferragni started her career when she launched her personal style blog, TheBlondeSalad.com in 2009 and her personal brand, Chiara Ferragni Collection in 2013.
Born in 2013 as a fashion but pop footwear brand, from an idea of Chiara Ferragni - muse, creative director and CEO. In just a few seasons, the brand evolves towards a complete total look, complete with shoes, clothes and accessories characterized by the logo with the iconic eye.
2015 was the turning point of Chiara’s career raising her name to stardom: Harvard Business School dedicated an entire Study Case on her career, which was analyzed again in 2017 including her two companies, and Forbes listed her in the 30 under 30 young people who are shaping the Art and Style category. Only three years later, Forbes nominated her the Most Powerful Fashion Influencer in the world and Instagram announced that her Instagram profile has the second most engaging Instagram stories in the fashion category.
Ten years and almost 30 millions followers later, Chiara is now considered a pioneer in the fashion and communication industry, where she managed to create a new sector, becoming a successful entrepreneur.
In 2016 the brand took its first steps towards global expansion, launching pop up stores including Le Bon Marché in Paris, LuisaViaRoma in Florence, Apropos in Cologne, Breeze Center in Taiwan, Selfridges in London.
The brand has been strengthened since July 2017 with the opening of flagship stores in the heart of the coolest cities: Milan, Paris, Shanghai and Hong Kong.
Chiara Ferragni is the brand of sharing, joy, values and optimism, both in the real world and in the digital universe. The women who wear Chiara Ferragni are dynamic, international, modern and determined.
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